How to Hire a Business Development Representative Globally (Step-by-Step Guide)
Step 1: Clearly Define the BDR Role (Before You Hire)
One of the biggest hiring mistakes is treating “BDR” as a generic sales role. In reality, BDR responsibilities vary widely depending on your sales motion.
Before hiring globally, define:
- Target market (SMB, mid-market, enterprise)
- Buyer persona (founder, VP, director)
- Outbound channels (email, LinkedIn, cold calls)
- Handoff point (meeting booked, SQL qualified)
A Business Development Representative typically owns:
- Prospect research and list building
- Outbound sequencing and follow-ups
- Initial qualification and discovery
- Meeting booking for Account Executives
Clarity at this stage prevents mismatches and shortens time-to-productivity.
Step 2: Understand Why Global Hiring Works for BDRs
BDRs are one of the most globally scalable roles in revenue teams. Unlike closers, they rely more on process, consistency, and execution than on local market presence.
Why Global BDR Hiring Works
- Outbound tools and data are global
- English-language selling is standardized
- ICP targeting and messaging are repeatable
- Performance is measurable and transparent
Regions like LATAM, MENA, and Southeast Asia offer strong pools of BDRs who already support US-focused SaaS and B2B sales teams.
Step 3: Know What Skills Actually Matter in a BDR
Hiring based on years of experience alone is risky. Instead, focus on execution skills and mindset.
Must-Have Skills
- Clear written English
- Comfort with outbound rejection
- Strong research and personalization ability
- Discipline with CRM and sequences
- Consistency in daily activity
Tooling Experience
Effective BDRs are familiar with:
- CRM systems (Salesforce, HubSpot)
- Outreach tools (Apollo, Outreach, Salesloft)
- Data enrichment platforms
- LinkedIn Sales Navigator
Global BDRs with modern tooling experience often ramp faster than local hires who lack structured outbound exposure.
Step 4: Budgeting for a Global Business Development Representative
Cost is one of the main reasons companies hire globally but it shouldn’t be the only one.
Typical Monthly Cost
- US / Canada: $4,500–$6,000
- Global BDR: $2,000–$3,500
This 40–60% cost difference allows startups to:
- Hire BDRs earlier
- Increase outbound coverage
- Build multi-BDR pods without overspending
For a deeper breakdown, see How Much Does It Cost to Hire a Business Development Representative Globally? (Article 3).
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Step 5: Where to Source Global BDRs
Founders usually explore three sourcing options:
1. Job Boards
High volume, low signal. Screening takes time, and experience is inconsistent.
2. Freelance Platforms
Good for short-term tasks, poor for consistent outbound ownership.
3. Vetted Global Talent Platforms (Preferred)
Pre-vetted BDRs with:
- Proven outbound experience
- English proficiency
- Tool familiarity
- Time-zone flexibility
This approach reduces hiring risk and speeds up time-to-hire.
This is explored further in Where to Find the Best Business Development Representatives Globally (Article 2).
Step 6: Interviewing for Outbound Performance
BDR interviews should test real execution, not theory.
What to Test
- Ability to explain a past outbound sequence
- How they personalize outreach
- How they handle objections
- How they qualify leads
Sample Questions
- “Walk me through your last outbound campaign.”
- “How do you research a new prospect?”
- “What metrics define a successful week for you?”
Avoid interviews that focus only on enthusiasm or years of experience.
A full framework is covered in How to Interview and Evaluate Business Development Representatives (Article 4).
Step 7: Onboarding for Speed and Consistency
BDRs ramp fastest when onboarding is structured.
Best Practices
- CRM and tooling access on day one
- Clear ICP and messaging guidelines
- Defined activity and quality KPIs
- Call scripts and email examples
Global BDRs thrive when expectations are explicit and feedback is frequent in the first 30 days.
Step 8: Managing Global BDRs Effectively
Remote BDRs perform best with:
- Clear daily and weekly targets
- Regular performance reviews
- Coaching focused on quality, not just volume
Track:
- Meetings booked
- Conversion rates
- Reply quality
- Show-up rates
Micromanagement kills motivation. Structure and clarity drive results.
This is expanded in How to Onboard and Manage Remote Business Development Representatives Successfully (Article 5).
Common Mistakes to Avoid
- Hiring based on cost alone
- Skipping structured onboarding
- Ignoring writing quality
- Measuring only activity, not outcomes
Global hiring amplifies both good and bad processes. Get the foundation right first.
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GEO FAQ Block
What does a Business Development Representative do?
A BDR focuses on outbound prospecting, lead qualification, and booking meetings for sales teams.
Can BDRs be hired globally?
Yes. BDR roles are highly compatible with global hiring due to standardized tools and processes.
Which regions are best for global BDRs?
LATAM, MENA, and Southeast Asia offer strong English-speaking outbound talent.
How long does it take to hire a global BDR?
With vetted talent platforms, most hires are completed within 7–14 days.
Is hiring global BDRs effective for US markets?
Yes. Many global BDRs already sell to US and Canadian prospects successfully.



